Images_Digital_Edition_June_2019

www.images-magazine.com 04 images JUNE 2019 Published by: 360 Communications Ltd images magazine, 360 Communications Ltd, 58a Livingstone Road, Hove, BN3 3WL, UK 01273 748482 | www.images-magazine.com Advertising: advertising@images-magazine.com Editorial: editorial@images-magazine.com Subscriptions: subscriptions@images-magazine.com | images is available free of charge to UK subscribers | Subscribe / unsubscribe / update contact details online: www.images-magazine.com Publisher/advertising: Jonathan Vince | jonathan@images-magazine.com Features editor: Rachael Glazier | rachael@images-magazine.com Publishing assistant: Gaby Bowring | gaby@images-magazine.com Design/Production: ATG Media | production@atgraphicsuk.com Printing: Stephens & George Ltd | Goat Mill Road,Dowlais, Merthyr Tydfil, CF48 3TD ( issn 0966 7512) Opinions expressed by contributors in this magazine are not necessarily shared by the Publisher. Editorial contributions are invited, on the understanding that the Publisher has the right to alter or abridge all such material as he sees fit. While the greatest care has been taken to ensure accuracy, the Publisher accepts no liability for either errors or omissions. JUNE 2019 | VOL.28 NO.6 JUNE 11, 2019 Promotion & Branding Show - Swindon Double Tree by Hilton Swindon, Lydiard Fields, Great Western Way, Swindon SN5 8UZ promobranding.events JUNE 13, 2019 Promotion & Branding Show - Leeds/Bradford Mayo Avenue, Rooley Lane, Bradford, BD5 8HW promobranding.events JUNE 13, 2019 Newtech Northampton Hilton Northampton Hotel, 100 Watering Ln, Collingtree, Northampton, NN4 0XW coactiveevents.com/events/newtech JUNE 20-26, 2019 ITMA 2019 Fira de Barcelona, Gran Via, Barcelona, Spain itma.com JUNE 26, 2019 Print & Stitch Watford Village Hotel, Centennial Park, Centennial Ave, Elstree, Borehamwood WD6 3SB printandstitch.org JULY 2-4, 2019 PenCarrie - Amaya Sales (UK) & Kornit PenCarrie House , South View Estate, Willand, Devon, EX15 2QW pencarrie.com JULY 21-23, 2019 Pure London Olympia London, Hammersmith Road, Kensington, London W14 8UX purelondon.com SEPTEMBER 17-19, 2019 The Print Show Hall 9, The NEC, North Ave, Marston Green, Birmingham B40 1NT theprintshow.co.uk SEPTEMBER 25, 2019 Promotion & Branding Show - Croydon Hilton London Croydon , 101 Waddon Way, Purley Way, Croydon CR9 4HH promobranding.events OCTOBER 23-25, 2019 Printing United Kay Bailey Hutchison Convention Center, 650 S Griffin St, Dallas, Texas, 75202, USA printingunited.com EDITORIAL DIARY Follow us on social media: @imagesmaguk A visit to the annual Fespa Global Print Expo is a no-brainer for anyone who wants to keep up with what’s happening in our industry – both at home and abroad. Hence, in mid-May I found myself on a packed Easyjet flight to Munich to spend a couple of days at this year’s show. As anyone who has ever spent time walking the aisles of an industry trade show knows only too well, the whole experience revolves around numbers. On stand after stand enthusiastic sales teams assail you with statistics: the total number of prints per hour that their new printer is capable of churning out; the maximum resolution in dpi of those next-generation digital print heads; maximum frame sizes in centimetres and print widths in metres; droplet volumes and sizes in pico-litres and microns; curing times and temperatures in seconds and degrees centigrade; expected return on investment periods in years or even months... These figures are undoubtedly useful when comparing different equipment and consumables prior to purchase, and for assessing product improvements and advances. However, there was one set of statistics that really added up for me. During Kornit’s traditional Fespa press conference, Ronen Samuel, the company’s CEO, touched on four industry mega trends that are shaping the decorated garments market: personal expression (personalisation); the influence of social media; the boom in e-commerce (and the simultaneous meltdown in traditional retail channels); and sustainability issues. He added that against the backdrop of these trends, the potential market growth for garment printing (digital, in particular) is huge: by Kornit’s calculations we are currently producing 15 billion impressions per year and this is expected to rise to 23 billion by the end of 2023. Twenty-three billion impressions – that’s an awful lot of printed T-shirts! As well as all the bright and shiny new products on show in Munich, the Fespa expo offers an invaluable opportunity to catch up with people, network and make new contacts. I was fortunate enough to spend some time talking to Tony Palmer of Palmprint Consultants, and US print veterans Rick Roth and Tom Davenport of The Ink Kitchen (if you haven’t checked out their website and podcasts head to: www.inkkitchen.com ). Each has a vast amount of experience of producing top quality printed garments profitably. I’m delighted that they have agreed to share their hard-earned knowledge with Images readers to help you grab a larger slice of the growing decorated garment market and those anticipated 23 billion impressions. Watch this space. Jonathan Vince A numbers game