Images_Digital_Edition_June_2019

INDUSTRY NEWS www.images-magazine.com 12 images JUNE 2019 View our latest online videos: www.images-magazine.com This summer, 1,000 cute Mini Traveller backpacks will be handed out each week for five weeks to families at Heathrow and Gatwick airports by British Airways (BA) as part of a collaboration between personalised children’s brand My 1st Years and the airline. Created by My 1st Years, the backpacks are part of BA’s celebrations for its centennial year and will be given to children flying on selected dates in July and August. My 1st Years has also redesigned the kids’ areas of seven BA lounges at the two airports as ‘My 1st Years Kids Zones’. The design was hand-drawn by the internal team at My 1st Years and designer Kate Rucker, and each bag is embroidered with ‘Mini Adventurer’. Daniel Price, co-founder of the My 1st Years, explains: “The design was inspired by BA planes through the ages and has the centenary logo on the back.” The promotion takes off at British Airways Heathrow Terminal 5 Family Check-In on 26 July. On the same date, the limited edition bag will be available to buy for £25 at www.my1styears. com while stocks last, and can be personalised with up to nine characters using embroidery above the pocket on the front. Daniel adds: “They are embroidered and gift-wrapped in the UK and can be sent out next day delivery.” www.my1styears.com www.britishairways.com/100 The limited edition British Airways Backpack by My 1st Years DECORATED PRODUCT OF THE MONTH Gildan rated 35th in 2019 Fashion Transparency Index (FTI) Gildan has come 35th in Fashion Revolution's 2019 Fashion Transparency Index (FTI). The index rates the world's 200 largest apparel brands and retailers with an annual turnover of more than $500 million according to how transparent they are about their supply chains. Adidas, Reebok and Patagonia topped the list after getting 64% of a possible 250 points; it's the first year since the Index began in 2016 that any brands have scored higher than 60%. The FTI this year looked at five key areas: policy and commitments, governance, traceability, supplier assessment and remediation, and sustainable development goals. Gildan's final score was 41%, placing it 35th out of 200. It increased its score by 8% over last year, making it one of the top 25 movers. The report noted that "Adidas and Reebok, Gildan Activewear, H&M, Ito Yokado, John Lewis, Lululemon and Marks & Spencer are the only big brands and retailers to disclose how many of their supplier facilities or supply chain workers have independent, democratically elected trade unions". Sarah Ditty, policy director and report author says: “The progress we are seeing this year, coupled with the feedback Fashion Revolution has received from brands, suggests that inclusion in the Fashion Transparency Index has motivated major fashion brands to be more transparent. We are seeing many brands publishing their supplier lists and improving their scores year on year.” www.fashionrevolution.org www.gildan.com Gildan was placed 35th on the 2019 Fashion Transparency Index