ImagesMagUK-July-2020

INDUSTRY NEWS www.images-magazine.com 14 images JULY 2020 61.8K tweet impressions May 2020 @imagesmaguk Summa develops new “customer- friendly” website In June, Summa launched a new website, www.summa.com. It’s been designed to offer a more engaging and customer-friendly online experience for those in the textile, sign and display, packaging and industrial sectors. “This platform shares knowledge about industry-specific topics and applications, and also provides targeted product advice and inspiring user examples,” the company commented. imagesmag.uk/Summaweb YPS introduces ‘Business in a Box’ for decorators working from home Your Print Specialists (YPS) has launched ‘Business in a Box’ to help garment and textile decorators set up a complete business they can operate from home. The bundle consists of an Epson SureColour SC-F500 digital inkjet printer, a PixMax heat press and a Singer heavy-duty sewing machine, along with a starter kit of thread, transfer paper and inks. Georgia Brown, sales director for YPS, said: “Our ‘Business in a Box’ provides the opportunity to bring your ideas to life affordably, with a small footprint and with no specialised skill requirements.” The company is also planning to launch its Your Print Institute hubs, initially in Newcastle, Manchester and London, once the outbreak of Covid-19 is under control. [See ‘Telling it…’ on page 60 for a YPS customer’s first-hand account of using their Epson SureColour SC-F500 and PixMax heat press.] imagesmag.uk/YPSBiaB YPS is making it easy for decorators to work from home with its new ‘Business in a box’ package Summa launched its newwebsite in June I-Prints I-Prints in Wokingham has launched a campaign using kids’ designs to print them custom ‘home school’ uniforms during the lockdown. imagesmag.uk/IPrints Google announces Page Experience ranking signal for 2021 Google has announced a new signal, Page Experience, which it plans to incorporate into a ranking change next year. The tech company said the new Page Experience signal is intended to “measure aspects of how users perceive the experience of interacting with a web page”. Sowmya Subramanian, director of engineering for search ecosystem at Google, commented: “A good page experience doesn’t override having great, relevant content. However, in cases where there are multiple pages that have similar content, page experience becomes much more important for visibility in Search.” Google said the Page Experience signal will not go live before the end of the year, and it will give users six months’ notice before it’s launched. imagesmag.uk/PageExperience Google will give users six months’ notice before Page Experience launches